We are delighted to announce that Counter Context has achieved the Communications Management Standard, our latest news release provides more detail.
Sheffield communications and public affairs company Counter Context has achieved the Communications Management Standard (CMS), a mark of excellence within the public relations industry.
The CMS is awarded by professional body the Public Relations and Communications Association (PRCA), which represents and regulates over 20,000 PR companies in the UK. As a member of the PRCA, Counter Context opted to apply for the accreditation to acknowledge its dedicated approach to business management, staff development and customer service.
The accreditation process involved a rigorous assessment of nine core business areas including leadership and communication, business planning, financial management, diversity and client satisfaction. An independent assessor scored the company against strict criteria, combining principles of the ISO 9001 international quality standard and the Investors in People award.
Counter Context secured the accreditation after proving compliant in all areas of the assessment. Managing Director, Alexis Krachai said,
“This is a fantastic achievement for Counter Context and I am extremely proud of the entire team. They deserve recognition of their hard work and consistently high standards and this accreditation does just that.
“From our internal communications and employee development, through to our finance management and client feedback mechanisms, we have robust systems and processes in place delivered by an outstanding team of professionals. Gaining the CRM mark demonstrates to our clients that they are buying a professional service from a communications company that is committed to excellence.”